ALCHEMIST BEER GARDEN HOW TO
He didn’t just teach me how to brew he taught me how to make smart business and financial decisions.” After a year, I was promoted to head brewer at Noonan’s Vermont Pub and Brewery in Burlington, Vermont. I read all of his books, and after college, I packed up my car and went to work with him at Seven Barrel Brewery in West Lebanon, New Hampshire. John: “Greg Noonan was a homebrew pioneer. I’d say the most important thing, other than recipe development, is good financial planning.” You have to be pragmatic and have good organizational skills. More than anything, this business requires critical thinking and smart decision-making. Jen: “John and I both studied business, but I think any sort of liberal arts degree is useful. Brewing is something you spend time to learn and refine.” There’s a lot of ego in the younger generation. A lot of young guys start their brewing career by opening their own place. It also helps to put in time working under a brewer you admire. I still learn new things about the business every day. When you are starting out, the most important things are to show up on time, work your ass off, and don’t ever settle into thinking that there is nothing to learn. John: “I got a degree in business but never went to any kind of brewing school. The Experience You Need to Open Your Own Brewery Weekly Heady Topper Production: 1,200 cases Go-To Beer: The Alchemist’s Focal Banger IPA
Jen handles the mission-driven work, marketing, and human resources. They married in 1997.ĭivision of Labor: John brews and makes brewery decisions. Love at First Sight: The couple met in 1995 while John was brewing at Burlington’s Vermont Pub and Brewery and Jen was bartending and waitressing. John graduated from the University of Pennsylvania with a business degree. (LuvLens Photography/The Alchemis)Įducation: Jen studied business administration at the University of Vermont for two years, and then switched her focus to liberal arts and graduated with a sociology degree. “But the new facility has given us more opportunities than ever to give back to our community.” The expanded Alchemist brewery nestled in the mountains of Vermont. “We never wanted a big brewery,” says John. In July 2016, the couple opened a state-of-the-art brewery and visitor center in Stowe that could handle the volume of thirsty beer nerds. “It was the best decision we could have made,” says Jen. That same month, Hurricane Irene flooded their pub. In August 2011, the couple opened a production brewery and cannery dedicated exclusively to Heady Topper, distributed only within a 25-mile radius. “It got so chaotic that our neighbors started coming out with shotguns,” says Jen. Beer pilgrims crowded the pub’s parking lot for a taste of what Beer Advocate declared to be the best beer in the world. Jen is referring to her husband’s wildly popular double IPA. “Our dream was to have a small, accessible community pub where locals could gather around food and drink,” says Jen. When Jen and John Kimmich opened the Alchemist brewpub in Waterbury, Vermont, in 2003, their goal wasn’t to make a cult beer.
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